Woolgrowers called upon to Flock to Baggy Green
December 01, 2017
Australia’s wool industry is showing its love for Australian cricket as part of Flock to Baggy Green, a joint initiative between Woolmark, Kookaburra, and Cricket Australia launched today. Woolgrowers from across Australia are being invited to celebrate their connection to Australia’s favourite sport by donating some of their wool to be made into the fabric for cricket’s iconic baggy caps, including the Baggy Green, for future generations of Australian cricketers.
The Flock to Baggy Green initiative will see Woolmark collect donated wool from participating woolgrowers, which will then be taken by Kookaburra to create the baggy caps worn by Australian representative cricket teams, including the coveted Baggy Green worn by Australian women’s and men’s teams during Test matches. Woolgrowers can donate as little or as much raw wool as they wish, with everyone who donates wool to receive a sample of the finished fabric as a memento of their contribution to Australian cricket. Woolgrowers will also be given the opportunity to share their own cricketing stories over the course of the project.
The project highlights the process by which raw Australian wool is painstakingly transformed into the Baggy Green by Kookaburra. It also showcases the strong link between cricket and the wool industry, a connection that stretches back to before the federation of Australia and continues to this day. Cricket has long been at the heart of rural and remote communities throughout Australia, with many past and present Australian cricketers having connections to the wool industry and hailing from regional areas.
Cricket Australia CEO, James Sutherland, has welcomed the Flock to Baggy Green initiative as an opportunity to celebrate the Baggy Green and the connection between Australian cricket and Australian woolgrowers.
“The Baggy Green is a proud symbol of Australian cricket, and it is wonderful to have a project that gives woolgrowers from across the country the opportunity to donate some of their wool and be able to trace it to the caps that will be worn by Australian cricketers for years to come.
“The initiative is also a reminder of the strong link between Australian cricket and rural communities, with regional areas producing some of our most talented past and present players and many more people having a personal connection to cricket, and I am looking forward to hearing the stories of participating woolgrowers over the course of this project.”
Stuart McCullough, CEO of Woolmark parent company Australian Wool Innovation is confident woolgrowers will support the Flock to Baggy Green project.
“What a perfect opportunity for woolgrowers right across Australia to support our national cricket teams and to be able to say they have helped cap our great cricketers. Cricket and wool have been closely linked for a long time, you can actually see a sheep on the Baggy Green if you look closely.”
Kookaburra Head of Communications, Shannon Gill, said:
“Kookaburra is honoured to be the maker of the Baggy Green for Australian teams, as well as caps for community clubs around Australia that help give every cricket team its identity. As a proudly Australian company we welcome the opportunity to help further tell the story of what cricket means to the country, from backyard to Baggy Green.”
Woolgrowers that wish to take part in Flock to Baggy Green are encouraged to visit www.wool.com/baggygreen for more information about how to get involved.